The entrepreneurial zeal of one person or a group of people trigger the birth of an enterprise. Once the business has been setup, it requires continuous monitoring and evolving strategies to keep it competitive and on the growth path. Most enterprises which have become successful and are growing today are those which have been able to do something different. The element that segregates them from the crowd is Innovation.
The article has been published in the 2nd Issue of SME Connect by SME Chamber of India.
Original Link: 2nd Issue of SME Connect Page 34